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Rana Simaan

Rana Simaan is the founder of Rana Simaan Advisory, a consultancy offering services in organizational culture development, executive coaching, personality assessments, and training workshops. Established in 2018, Rana Simaan Advisory draws upon Rana's extensive experience in wealth management and investment advisory, spanning over 25 years. Rana's career includes a significant tenure at Merrill Lynch, where she served as the Joint Venture Coordinator for the Middle East region.


In 2005, Rana transitioned to The Family Office, where she spent a decade contributing to various aspects of organizational management. Her roles included managing the CEO’s office, coordinating events, and overseeing organizational development initiatives. Throughout her career, Rana has honed her expertise in office management, resource administration, workflow optimization, public relations, human resources, marketing coordination, and project management.

Rana's personal brand is built on trust, integrity, and empathy, reflecting a gentle yet firm approach that resonates with others. Driven by a passion for delivering value and fostering meaningful connections, she leads with authenticity and empathy.

Rana holds a Bachelor of Science in Business Administration and Economics from King’s College New York, along with a Certificate in Human Resources Management from Cornell University. Her accreditations include:

Some of her accreditations are:

  • Practitioner Diploma in Executive Coaching from the Academy of Executive Coaching
  • Practitioner Certificate in Consulting and Change accredited by the Tavistock Institute of Human Relations
  • Accreditation in Occupational Personality Questionnaires (OPQ) from CEB Talent Assessment Training
  • Certification as a DiSC Trainer, utilized in workshops and leadership development programs
  • Professional Development Program in Action Learning Facilitation, endorsed by the Institute of Leadership and Management (ILM)
  • Professional Award in “Train The Trainer” from the College of Public Speaking
  • Denison Organizational Culture Model Certification
  • Certificate in Family Business Advising CFBA from Family Firm Institute FFI